Cloud Control

I was reading the latest copy of Post when I saw an ad for a service that I have been predicting for a while: incremental online media back-up. It was for a site called Syncsy that allows you to fully automate the process of sending large files and folders. Big deal you say. Apple has been doing this with Time Machine and Amazon Web Services such as EC2 and S3 have been around for some time now. These services have been great but they haven’t have had wide adoption so far. The biggest reason for this (besides unreliability due to scalability and security issues) has been price. It is cost-prohibitive for producers to back-up hundreds of gigs, let alone several terabytes of video online. And with the increasing trend towards bigger and bigger frame sizes and resolutions of HD the cloud revolution has been an unattainable dream. Until now? Syncsy promises incremental back-ups of media over a P2P network for only 50 bucks a month. And they also say ‘Any Size, Any Content, to Anybody’. When they say size does that mean the size of your file, your account or both? What would stop people from trying to back-up the moon? I didn’t see the word ‘unlimited’ anywhere on the ad or website but I’m hopeful.